📣 SokoWise Blog

Practical ideas for running your business

Read clear, practical guides on sales, payments, stock, marketing, and more.
When a mobile POS can help with queues
Point of Sale

When a mobile POS can help with queues

Learn how a mobile point of sale can support checkout away from a fixed counter, and what to prepare before using one.
Practical local marketing ideas
Marketing

Practical local marketing ideas

Reach nearby customers with clear offers, useful updates, local partnerships, and a simple way to track responses.
Make invoices easier for customers to pay
Invoicing

Make invoices easier for customers to pay

Send clear digital invoices, state when payment is due, and give customers a straightforward way to pay.
How to build a customer loyalty program
Marketing

How to build a customer loyalty program

Choose customer rewards, set clear earning rules, and check whether a loyalty program fits your customers and business costs.
Understanding payment transaction fees
Payments

Understanding payment transaction fees

Compare payment-provider charges, review the fees on your statements, and check Safaricom for current M-PESA tariffs.
Retaining customers with rewards
Rewards

Retaining customers with rewards

Use useful, well-timed rewards to encourage repeat visits and measure whether a program brings customers back.
Using SMS campaigns to promote your business
Bulk SMS

Using SMS campaigns to promote your business

Plan relevant SMS offers for your customers, write one clear call to action, and track delivery, responses, and sales.
Keeping surveys short and useful
Surveys

Keeping surveys short and useful

Keep surveys focused, test them on a phone, and remove questions that do not inform a decision.
Best practices for invoice tracking
Invoicing

Best practices for invoice tracking

Keep invoice details, due dates, payment records, and customer follow-ups organized in a routine you can maintain.
Receipt records and eTIMS requirements
Receipts

Receipt records and eTIMS requirements

Learn why accurate transaction records matter and check KRA guidance on eTIMS invoices and record keeping.
How to measure marketing results
Marketing

How to measure marketing results

Choose a clear goal for each campaign, track responses and costs, and compare results before deciding what to repeat.
Choosing when to send SMS campaigns
Bulk SMS

Choosing when to send SMS campaigns

Use customer routines and campaign goals to choose a send time, then compare delivery and response data to learn what works.

Bring your business tools together

Manage sales, stock, invoices, and customer activity with SokoWise.