Customers may skip a survey if the reason for asking is unclear or it takes too long. Explain why their feedback matters and make the survey easy to complete.
Why Customers Don't Complete Surveys
Length, timing, and relevance can all affect whether someone responds. Keep the request concise, send it at a considerate time, and tell customers how you will use their feedback.
Offering Small Rewards That Work
If you offer an incentive, keep it modest and explain the eligibility, expiry date, and any other terms. A discount or loyalty points may suit some customers; test what works for your audience and budget.
Choose a channel customers can use
SokoWise supports survey delivery through SMS, email, and web links. Choose a channel your customers can access, keep the form easy to use on a phone, and make any incentive terms clear. Do not assume a particular channel will get more responses; compare the results for your own audience.
The SokoWise survey tools can collect responses and show activity available to your account. Review responses, follow up when appropriate, and make sure any reward is actually available before you promise it.
